Doe Deere, Lime Crime CEO, adds that this new bold color is for the girl who likes “punk rock” style and has an “I don’t care” attitude to go along with a need for self-expression. It’s just one of the many colors and kinds of lipstick and lip balm made and sold by Lime Crime.
Deere suggests wearing “Scandal” with black eyeliner for a bold look. She explains that it should be applied about 15 minutes after putting on lip balm. Be sure to pat away any excess oil with tissues, and put the lipstick on with a lip brush for more refined edges.
The Velvetine line of lipsticks dry with a waterproof finish and are taken off with waterproof makeup remover or a type of oil designed for that purpose. Other purple colors in the Velvetine line include Fetish, Raven, and Jinx. Lime Crime also makes other types of makeup products women can use along with its lipsticks, such as eye liners, eye shadow, glitter glosses, nail polish and loose pigments. All of which are available on Love-Makeup.co.uk.
Lime Crime is an innovative makeup company started by Deere in 2008 that is headquartered in Los Angeles, California. Deere says she started Lime Crime to make makeup for women who wanted a sense of freedom and to express themselves better. She has since worked on making the line into a high performing company that banks on being certified vegan and cruelty-free, which means it is not tested on animals. Besides the purples, her lipsticks come in coppers, greens, pinks, blues, reds, black and grays.
You can learn more about Lime Crime on their Facebook page, where they have more than a million followers or browse their website at www.limecrime.com, as well as Deere’s personal blog at ILoveLimeCrime.com.